By Moses Nosike
A survey conducted by the Top 50 Brands Nigeria, a research organisation, has picked Promasidor Nigeria Limited as one of the 2017 top 50 brands in the country.
The organiser said the selection was a result of a year-long rigorous research, using Brand Strength Measurement (BSM) index, a model that tests a brand’s ability to deliver its promise to consumers.
Chief Executive Officer of the research firm, Mr Taiwo Oluboyede, presented the certificate of award to Managing Director of Promasidor, Mr Anders Einarsson, at the company’s premises recently.
The company’s Head of Legal/Public Relations, Mr Andrew Enahoro, said that the executives of the research organisation and top management team of Promasidor also deliberated on how to enhance the value of the Nigeria brand.
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Promasidor Among Top 50 Brands
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